Fossil’s Entry Into Smartwatches Affordable Watches Designer Watches Fossil by wholesalewatches - October 23, 2015October 24, 20150 Fossil recently announced a line of smartwatches and so becomes one of the newest non-tech players in the wearable technology space. Companies like Nike and Adidas have all made forays into wearable technology , but some of them have failed and others have yet to attain major success. Nike’s band was abandoned, and Under Armour’s device with HTC has encountered multiple delays. The reality is that success in the wearable tech space is very difficult, especially for non-tech companies. This is why Fossil’s partnership with Intel is crucial to their ability to bring wearable tech to market. Fossil’s entry also means they believe wearable tech is important to stay relevant in the consumer watch market. (Resource from:http://www.forbes.com) Related posts: Fossil stainless steel quartz movement with brown strap Fossil Shinning Rose Gold Men’s Watch-Q Grant Hands-on Seiko Astron Titanium Review Fossil Multifunction Black Stella Jewelry Women’s Watch